Services
I write across a range of formats, from websites and articles to white papers, press releases and longer pieces of content.
Some briefs need a high impact commercial tone. Some call for structure, research and depth. And sometimes I take existing content and strip it back until it says exactly what it’s supposed to say.
Different formats but the same job: write something that works for the intended audience (and sometimes that means just stating the obvious).
01
Clear writing that cuts through with elegant simplicity. Let’s people know who you are, what you do and why they need you.
02
Blog posts, features and articles written to inform, explain or persuade.
03
Longer work calling for in-depth research, structure, clarity and impeccable sourcing. Useful for establishing your voice as an authority in a particular sector.
04
Detailed technical material taken and shaped into readable content in the form of web pages, articles or long-form content. From in-depth legal coverage to industrial processes.
05
The right words to sell what you want to sell quickly and effectively.
06
Having written for the stage, TV and radio I know the difference between the spoken and printed word. I can create or polish copy so that it sings when lifted off the page.
How I work
I work with you to establish what it is you need the writing to do, whether we’re working from scratch or with existing content. Sometimes the client provides a brief. Sometimes rough notes or a first draft. Often it’s simply a quick chat or email.
The point is to come up with the aim of the work, the intended audience, and the tone of voice.
With this done we can agree a timetable and cost based on the length and detail of the writing and the amount of research and development involved.
The simple version
If you want something writing and writing well, then I can help. Get in touch and we’ll see what we can do together.
Get in touch